Keith Wasserman, an American entrepreneur and real estate mogul, is widely known as the co-founder of Gelt, Inc. and Domuso, two companies that have carved significant niches in the real estate and financial technology sectors. Born in Ohio, Wasserman has become a notable figure in business, philanthropy, and, recently, controversy.
Keith Wasserman Short Details
Details | Information |
---|---|
Full Name | Keith Wasserman |
Date of Birth | 1985 (Exact day not disclosed) |
Age (as of 2025) | 39 years |
Birthplace | Ohio, USA |
Profession | Entrepreneur, Investor, Philanthropist |
Education | University of Southern California (USC), Marshall School of Business |
Spouse | Gelena Skya Wasserman |
Children | Two (one son and one daughter) |
Net Worth | Approximately $100 million |
Companies Co-Founded | Gelt, Inc.; Domuso |
Controversies | Social media post during Palisades fire |
Residence | Los Angeles, California |
Early Life and Education
Keith Wasserman was born and raised in Ohio, where he completed his early education. He pursued a degree in Business Administration from the University of Southern California (USC), graduating in 2007. His time at USC’s prestigious Marshall School of Business laid the foundation for his entrepreneurial ventures and business acumen.
Career
Gelt, Inc.
Keith Wasserman co-founded Gelt, Inc. in 2008, during the aftermath of the global financial crisis. Initially focusing on multi-family housing projects, the company later expanded into manufactured homes, self-storage facilities, and venture capital investments. As of 2025, Gelt, Inc. has amassed a portfolio valued at over $1.5 billion, comprising more than 10,000 housing units across the United States.
Domuso
In addition to Gelt, Wasserman co-founded Domuso, a technology-driven company aimed at streamlining the rental process for landlords and tenants. Domuso uses innovative financial solutions to make renting more accessible, ensuring convenience for all parties involved.
Philanthropy
Keith is also deeply committed to philanthropy. In 2017, he co-founded the Resident Relief Foundation with Damian Langere. This nonprofit organization helps tenants avoid eviction by providing financial assistance during unforeseen hardships. Through his philanthropic work, Keith has supported numerous families in retaining their homes during challenging times.
Wife and Children
Keith Wasserman is married to Gelena Skya Wasserman, the president of Skya Ventures, a real estate firm. The couple has two children—a son and a daughter. Keith often credits his family as a source of support and stability in his demanding professional life.
Net Worth
Keith Wasserman’s estimated net worth is around $100 million as of 2025. This wealth primarily stems from his success in real estate investments and the innovative financial solutions offered by Domuso. His ventures have positioned him as one of the prominent figures in Los Angeles’ business circles.
Source | Details |
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Primary Income Sources | Real Estate Investments (Gelt, Inc.) |
Additional Ventures | Domuso, Venture Capital Investments |
Philanthropy | Resident Relief Foundation |
Controversy: The Palisades Fire Post
Keith Wasserman found himself at the center of public backlash during the 2025 Palisades wildfire crisis, which ravaged over 20,000 acres in Los Angeles, destroying homes and displacing thousands. Wasserman posted on social media platform X (formerly Twitter):
“Does anyone have access to private firefighters to protect our home in Pacific Palisades? Need to act fast here. All neighbors’ houses burning. Will pay any amount. Thank you.”
The post sparked outrage for its perceived tone-deafness and privileged attitude, with critics accusing him of prioritizing his wealth over community needs during a natural disaster. Some of the responses included:
- “So you’re suggesting that lifesaving resources should be diverted to save your house because you’re rich?”
- “Incredible nerve… He’s trying to hire private firefighters to risk their lives to save a home he most certainly has insured.”
Wasserman later deleted the post and deactivated his X account, but the incident left a significant dent in his public image.
Achievements
- Real Estate Portfolio: Built Gelt, Inc. into a company managing assets worth over $1.5 billion.
- Philanthropy: Helped thousands of families avoid eviction through the Resident Relief Foundation.
- Business Innovation: Co-founded Domuso, revolutionizing the rental process.
- Industry Leadership: Serves on the Executive Committee of the USC Lusk Center and is an active member of organizations like YPO, Tiger21, and the Milken Institute Young Leaders Council.
Lesser-Known Facts
- Early Entrepreneurial Ventures: Wasserman started reselling Perry Ellis jackets and running one of eBay’s largest stores during college, selling over 200,000 items.
- Real Estate During the Recession: Launched Gelt, Inc. in 2008 by purchasing his first property in Bakersfield, California.
- Focus on Technology: Pioneered Domuso to bridge the gap between technology and real estate.
- Philanthropy: Actively supports renters in financial distress, emphasizing community welfare.
- Leadership Roles: Part of multiple prestigious organizations, showcasing his influence in business and real estate.
- Controversial Opinions: Previously posted comments opposing property taxes, which added to criticism during the Palisades fire.
FAQs
Q: What is Keith Wasserman’s age?
A: Keith Wasserman is 39 years old as of January 2025.
Q: What companies has Keith Wasserman founded?
A: Keith co-founded Gelt, Inc. and Domuso.
Q: What is Keith Wasserman’s net worth?
A: His net worth is approximately $100 million.
Q: Why is Keith Wasserman controversial?
A: He faced backlash for a social media post offering to pay “any amount” for private firefighters to protect his luxury home during the 2025 Palisades fire.
Q: Is Keith Wasserman married?
A: Yes, he is married to Gelena Skya Wasserman.
Q: What philanthropic initiatives is he involved in?
A: Keith co-founded the Resident Relief Foundation, helping renters avoid eviction during financial hardships.
Q: What is Keith Wasserman’s educational background?
A: He holds a degree in Business Administration from the University of Southern California (USC).
Conclusion
Keith Wasserman has made significant strides in the real estate and financial technology industries, building a reputation for innovation and philanthropy. However, his recent controversial social media post during the Palisades wildfire crisis has brought intense scrutiny to his actions and attitudes. Despite this, his contributions to business and philanthropy remain notable, reflecting both his successes and challenges in balancing wealth, privilege, and responsibility.
Disclaimer:
This article is based on publicly available information and is intended for informational purposes only. Readers are encouraged to verify the details independently.